MALTA24 Ltd. is a media digital company, established in 2011 and based in Malta in the nation’s capital, Valletta. Originally, our business mission was to serve as a Broadcasting Production Point for all international broadcasters who needed to cover news and current affairs’ events in the Mediterranean areas, whilst offering live and recorded content solutions to their respective journalists in the field.
With the onset of year 2015’s crisis of the “All News” model, which obliged severe cuts in budgets in the television market, and coupled with the advent of new technologies, which allow freelancers to operate and to offer the same services for far less costs, Malta24 has moved onwards in prioritising its core business to the production of quality content, and thus reducing ENG service offerings drastically.
Said focused content now tackles real stories related to the Mediterranean, which are bing produced for strong broadcasting groups, which also have international digital media partnerships on the Internet.
With Malta24’s commercial strategies reworked for these intents, a renovated news content production workflow was introduced in 2016, for its non-fiction content in documentaries, and its live news production services.